An exceptional year for BEAL International
As the year draws to a close and the festive season approaches, we would like to express our gratitude to our customers, partners and collaborators for an unforgettable 2024.
2024 in a few key figures
- Over 3,000 orders shipped
- Nearly 200 training courses in Belgium and elsewhere
- More than 2,000 professionals trained in the application of our products
- 12 international trade fairs where we had the pleasure of meeting you
And let’s not forget the most important milestone of all: 50 years of BEAL International!
On October 23, 2024, our teams celebrated the 50th anniversary of our local, family-run business. The perfect opportunity to look back on 5 decades of passion and innovation. To find out more about the history of BEAL, click here.
Exceptional worksites in 2024
MORTEX® – Mineral coating with a waxed concrete effect:
- Boutique Polène – Tokyo: Mortex® products can be found on the walls and shelves of the Polène boutique in Tokyo, forming an elegant and warm unit.
- Boutique VEJA – Madrid: Discover a floor made with Mortex® products, in light, cosy tones.
- SALT Beach Club, Hotel 5* W Barcelona: The floor and furniture are designed with products from the Mortex® range. A unique tone, offering a harmonious, clear space.
- Lacoste boutique – Saint-Tropez: The floors, walls and furniture are covered with Mortex® products. A two-tone space that offers a unique shopping experience. A great example of the extensive possibilities offered by our products.
BEALSTONE® – The customizable Terrazzo/Granito solution:
- ROLEX – Rotterdam: BEALSTONE® floors were chosen to furnish the Rolex shop in Rotterdam in a modern and refined way.
- Lancôme: BEALSTONE® floors once again proved their versatility, with this countertop featuring delicate aggregates.
Thank you for bringing our products to life through such successful and inspiring creations!
2025: The realization of ambitious projects
The upcoming year promises to be just as exciting and promising. Here’s a glimpse of the big news and surprises we have in store for you:
- Inauguration of our new showroom in Fernelmont in spring: a space redesigned to inspire and advise our customers.
- Opening of a self-service store in Fernelmont at the beginning of the year: a practical solution with easy access, permanently available stock and time-saving shopping.
- Creation of a new BEALSTONE® book, rich in inspiration and achievements.
- Launch of a new color chart format for the MORTEX® range: a durable and practical tool, with tactile samples to help you choose colors and textures.
- Participation in international trade shows such as Construmat, Surface Design Show, Architect@Work, BouwBeurs and Architecture + Construction Materials.
- Creation of a brand-new stand to showcase our MORTEX® and BEALSTONE® solutions at trade fairs and shows. Flexible, transportable and offering an immersive experience, this stand allows you to discover our materials in real-life situations (bathrooms, walls, floors, furniture, etc.).
We look forward to working together and sharing our passion in 2025!
The whole BEAL International team wishes you a wonderful festive season and a year 2025 full of success and creativity! 🎉
